Every project is an opportunity for us to transform ideas into powerful brands.
For over 25 years, we have worked alongside companies and organizations from diverse sectors. Our goal has been to uncover their true essence and elevate their identity to the next level.
Each of our projects is a story of innovation, creativity, and strategy, where design and communication come together to build inspiring brands.
Petite Studio
A new identity for fashion brand aimed at the petite woman, designed to gain a place in the highly competitive women’s fashion market in Mexico.
Gamma
Gamma is a group of independent hotels, endorsed by Fiesta Inn, identified by a brand of great flexibility.
JBE
We redesigned this menswear brand for casual, sport and formal fashion.
Fiesta Americana
The new identity represents a modernization of Fiesta Americana, the flagship brand of Grupo Posadas.
Mon Caramel
One of Liverpool’s brands, the most famous Mexican department store.
That's it!
Ideograma redesigned the graphic identity of fashion label That’s It!, creating a logotype to reflect this range of quality clothing.
Addenda Capital
An investment strategy brand that communicates reputation and specialization.
Gentera
Ideograma worked with Compartamos Bank to create the name and identity of the holding company, today known as Gentera, representing not only the corporate group but also the individual brands.
GBM
An upward graph shapes the identity of Grupo Bursátil Mexicano; its visual language is inspired by extraordinary Mexican craftsmanship.
Haus
Haus is a brand that’s all about innovation, aimed at young people who are looking for modern ideas to decorate their homes.
Fundación Dondé
Fundación Donde, protector of freedom and resilience.
Cementos Fortaleza
A name and brand that pay tribute to the product and also to the builders and bricklayers who work tirelessly to build the future.