Every project is an opportunity for us to transform ideas into powerful brands.
For over 25 years, we have worked alongside companies and organizations from diverse sectors. Our goal has been to uncover their true essence and elevate their identity to the next level.
Each of our projects is a story of innovation, creativity, and strategy, where design and communication come together to build inspiring brands.
Nader Hayaux Goebel
Una marca construida sobre la excelencia, el conocimiento y la capacidad de resolver.
icanbank
icanbank transforms the confidence to move forward into the defining asset of a bank designed to make greater achievements possible.
Exelia
Una marca que transforma la trayectoria de un grupo líder en comercio exterior y logística en una identidad unificada, preparada para crecer con claridad, solidez y visión de futuro.
Hasbro On The Go
We worked closely with Hasbro's central offices in California to make a dream come true: to inaugurate the first Hasbro on the Go shop in the International Airport of Shanghai-Pudong. It is the second most transited airport of China and an estimated 60 - 80 million passengers pass through each year.
Shopinbaz
As part of the natural evolution of the Grupo Salinas ecosystem, Shopinbaz is the new idea that helps to integrate and simplify their commercial offer, making it accessible to even more people.
Truzt
We renewed the Truzt brand to make it appealing to more people, increasing awareness of the brand with a strong branding concept.
Hasbro City
Hasbro decided to “gamble” on Ideograma to create an identity for Hasbro City, a family entertainment center, or amusement park, where families enjoy rides, attractions and interactive experiences, inspired by Hasbro brands.
Mexico Pacific
Three brands that unite technology and sustainability on the path towards a closer future for energy security.
Spore
We used the extraordinary networks that connect the world of fungi as inspiration for the concept of interconnectivity, or the internet of things, where information is collected to help improve our lives.
baz
Grupo Salinas has broken the paradigm of super apps with the launch of baz, a super-app for logistics, payments, entertainment and communication services.
Ouitopía
A name for a company that brings about organizational transformation within companies, where the growth of the individual flourishes within the group, and the group becomes part of the individual.
wecon
Intelligent commercial transformation